Home / Datejust 31 – M278344RBR-0029

Datejust 31 – M278344RBR-0029

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Reference

278344RBR

Model case

Oyster, 31 mm, Oystersteel, white gold and diamonds

Bezel

Domed, set with diamonds

Water-resistance

Waterproof to 100 metres / 330 feet

Movement

Perpetual, mechanical, self-winding

Calibre

2236, Manufacture Rolex

Power reserve

Approximately 55 hours

Bracelet

Oyster, three-piece solid links

Dial

Dark grey set with diamonds

Certification

Superlative Chronometer (COSC + Rolex certification after casing)

Dark Grey Dial

This dial features a large VI set with 11 diamonds. The sunray finish creates delicate
light reflections on many dials in the Oyster Perpetual collection. It is obtained using
masterful brushing techniques that create grooves running outwards from the centre
of the dial. Light is diffused consistently along each engraving, creating a characteristic
subtle glow that moves depending on the position of the wrist. Once the sunray finish
has been completed, the dial colour is applied using Physical Vapour Deposition or
electroplating. A light coat of varnish gives the dial its final look.

Diamond-set bezel

Gem-setters, like sculptors, finely carve the precious metal to hand-shape the seat
in which each gemstone will be perfectly lodged. With the art and craft of a jeweller,
the stone is placed and meticulously aligned with the others, then firmly secured in
its gold or platinum setting. Besides the intrinsic quality of the stones, several other
criteria contribute to the beauty of Rolex gem-setting: the precise alignment of the
height of the gems, their orientation and position, the regularity, strength and
proportions of the setting as well as the intricate finishing of the metalwork. A
sparkling symphony to enhance the watch and enchant the wearer.

White Rolesor

Gold is coveted for its lustre and nobility. Steel reinforces strength and reliability.
Together, they harmoniously combine the best of their properties. A true Rolex
signature, Rolesor has featured on Rolex models since the early 1930s, and was
trademarked as a name in 1933. It is one of the prominent pillars of the Oyster
collection.

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MODEL AVAILABILITY

All Rolex watches are assembled by hand with the utmost care to ensure exceptional
quality. Such high standards naturally restrict Rolex production capacity and, at times,
the demand for Rolex watches outpaces this capacity. Therefore, the availability of
certain models may be limited. New Rolex watches are exclusively sold by Official
Rolex Retailers, who receive regular deliveries and independently manage the
allocation and sales of watches to customers. Panda is proud to be part of the
worldwide network of Official Rolex Retailers and can provide information on the
availability of Rolex watches.